How to Connect Your Connections
From time to time, I receive a request on LinkedIn for me to provide a connection with an introduction to one of my other connections. This is a big part of the value of LinkedIn that so often gets overlooked. Your network can open invaluable doors for you and the people you know.
I don’t always provide the introduction right away. In some cases, I may ask why the person would like the introduction. This isn’t to be nosey but rather to guard my network from sales solicitations. Once I have an understanding why the person wants to meet, I will compose an introduction message to the other individual.
In the message, I explain who has requested the introduction and why. I will briefly give some background of how I know the person requesting this and why they should know one another. I then ask if it would be okay for me to facilitate the introduction. If I don’t hear back within a week, I will follow up with a second message or an email. Nine times out of ten, permission is granted and the introduction takes place. I then bow out of the conversation.
You shouldn’t wait for LinkedIn introduction requests. It is best to always be looking for ways to serve your network. Providing introductions is a wonderful way to do this because all parties will benefit.
Try this now...
Open your email inbox and scan your recent messages. Who among the senders would benefit by knowing one another? Take a moment to think about each person as you scroll through your messages. Say their name to yourself. What do they do for a living? What problems could they have? Now move on to the next person and repeat. As you do this you are sure to come across two people who should know one another.
I have a personal goal to facilitate at least five introductions (ten people) each week. I nurture my network by helping people grow their own. Remember the introductions should always benefit both parties.
One of the key points in the Networking For Nice People manifesto is to provide mutually beneficial introductions for people who wish to connect.