Business Advice From An Executive Coach


One of the first of many valuable tips in Andy Bailey's book, No Try Only Do: Building A Business On Purpose, Alignment, And Accountability is to seek guidance and advice for your business. Networking is about finding like-minded people who you can teach and learn from. 

I recently got to spend some time with the author, CEO and founder of Petra Coach. Bailey shared his story with me and gave me invaluable advice for my own business, Futureforth. He also handed me a copy of his book which is filled with professional wisdom to help business owners.

Twelve Key Takeaways from “No Try Only Do”


1. You must want to change. You have to know that where you are is not where you need to be for change to occur. Bailey urges his readers to “suck up your pride and get out of your own way.” It’s true that we all fall guilty of thinking we know what’s best all of the time. This simply isn’t always true, so learning from mentors and peers will help change yourself and your businesses. 

2. Create a one-page strategic plan and list out your quarterly priorities. Stick this on your wall in your office. 

3. Determine what your Core Purpose for your business is. Who do you serve? What will they gain from working with you? Then add your Core Values. Begin by asking, “What is the purpose of your organization? Why does your company exist?”

4. Create a Big Hairy Audacious Goal (BHAG) and set a date in the future when you will reach that goal. Bailey uses +10Mhm in his LinkedIn profile summary and email signature. This represents his goal of having a positive impact on ten million people. His previous BHAG was +10Khm which he reached. Anything is possible.

5. Hold a daily huddle with yourself. Write down your top priorities each day and recap the previous day. Create a weekly accountability report. Review these at the end of each quarter. Consider what lessons you have learned. Where were your biggest wins and biggest failures?

6. Money is something you can either spend wastefully or use strategically to build wealth.

7. Keep an Evernote list of people you have met whom you would call “A-Players”. These are people you wish to get to know better. Refer to this list and promote what these individuals create. Keep in touch with them.

8. Use handwritten Thank You notes. A physical note goes a long way in a digital world. 

9. Remember the value of being personable and making sure you appreciate who you work with and who works for you.

10. To grow, you need to produce more time. Hiring interns and staff, and outsourcing jobs will help you achieve this. 

11. Let go of things in order to grow

12. Create a plan and outline what you want to accomplish in a ten-year period for your business. Break that plan down to determine how you will reach each goal. Work backward to discover what it will take to make it work. 

Follow the steps above, and as the book subtitle reads, “you will build a business on purpose, alignment, and accountability.”

Photo by sydney Rae on Unsplash. This article originally appeared in The Tennessean Newspaper.

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